Ikea Australia has introduced what is basically a daycare for grown men to one of their stores. Manland is how the patronizing container meant to hold bored husbands is called.
Women can drop their boyfriends there and let them enjoy sports on TV, video games, pinball or Foosball; they'll even get a free hot dog for their compliance. The girls are then free to roam the store and shop to their heart's content. But only for half an hour; they are actually given a buzzer to remind them to pick up their guys after 30 minutes.
The video spot on Australian TV is so condescending, and they actually found a whole bunch of guys who went happily along with it.
I say, if you don't want to be in Ikea, simply don't go. I really hope this is a spoof.
For a non-patronizing store for men, visit the Fendrihan Shaving Shop
5 comments:
And the response to a Home Depot "Womanland" would be... ?
This makes me sick, and find it even worse that some of these guys are such lazy bastards and so out of touch with their partners that they can't stand making purchasing decisions alongside them.
I think this comments strongly on the loss of importance of a couple making decisions together as a team and shows in just one more way how men are viewed as children who are often incapable of being part of a healthy family unit.
This is something i never heard of, i have never seen anything like this. Wish i get to see something like this.
Truly loving couples would not be shopping at Ikea which makes disposable furniture.
I feel so unmanly after watching that video. I think Miller Light should spoof it.
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